Creating an eshop is the easiest and fastest way to reach customers worldwide. Your goods are available not only locally but to everyone around the globe who has Internet access.
Without a website and social media pages, few businesses today can run efficiently and maximize their sales.
So what are the benefits of an e-shop?
Online shops cost far less to set up and operate than a physical store. There are still costs involved of course: website hosting, web domains and digital marketing but those costs are negligible compared to renting a real-world warehouse or shop.
Not Geographically Limited
A physical shop is very limited geographically. It only attracts people within a certain physical radius. However, companies who trade online can benefit from selling to as wide a geographical area as they like – reaching nationally or even globally!
Open for Business 24/7
Online shopping is the ultimate in convenience for both retailers and customers. Customers can browse and shop whenever they like. There are no time constraints imposed by opening hours and public holidays. As long as your site is up and running you can accept orders and processes them quickly ensuring the courier can get your product to the customer within a couple of days.
Access to Analytics
You may be thinking how do I know it will be successful, how will I measure the results? E-commerce websites are in fact extremely measurable and trackable through systems such as Google Analytics. You can view statistics including how many orders are processed through your site, average cart total, cart abandonment rate and percentage of total revenue your website has achieved at regular intervals. Understandably, this information can be used to enhance your marketing strategy, enabling you to target individuals with similar tastes and habits more efficiently.
Less Time Intensive
Once your ecommerce website has been initially set up, you should not have to invest too much time into running it. This is because the whole process for customers ordering and making payments will all be activated through the online system. This will give you more time to determine new products you want to sell, special offers you want to launch and to track how successful your sales are.
How can iTrust help?
Potential customers are always on the lookout for what you offer online, and without a website, you may be driving them towards your competitors. But regardless of what you want your business to do online, iTrust can help make it a reality. Our comprehensive website development services support businesses just like yours up to get online and get noticed.